Rebecca Ford

MA Graphic Design 2010

London College of Communication

Description

I am a London-based graphic designer. Since graduating from Cambridge School of Art in 2000 I have worked in a number of prominent design agencies for an extensive client list including: The Arcadia Group, BAT, Battersea Dogs Home, BP, City and Islington College, Coca-Cola, Colgate-Palmolive, GE Finance, Hamleys, Home Office, Marks and Spencer, Mothercare, Nestle, Pharmagene, Philips, RBS, Universal Pictures and Woolworths.

I returned to full time education in 2010 to complete a Masters Degree in Graphic Design at LCC, gaining a Distiction. This opportunity gave me time to experiment and explore the field of design at a deeper level. During this year I have also worked freelance and begun building up a list of clients in the arts, education and charity sectors.

I am very interested in teaching and have returned to Cambridge on a number of occasions to share my industry experience with the third year BA students.

My MA major project explores personal memorialisation in 21st century western society. The way we deal with death and memorialisation has been crtiticised by many social theologist for being insipid and impersonal. However my research has led me to discover that we are beginning to memorialise in an incredibly personal and colourful way. This challenges the existing visual language associated with death in our society. My aim is to evoke discourse on the subject by exploring the juxtaposition of permanent, official memorials with ephemeral, vernacular memorials. Explored through imagery, messages and materials.

In 2010 myself and nine other like-minded MA students together set up the TEN Collective. We share a studio in south east London and have collaborated on a range of personal and professional projects throughout the year and hope to continue doing so in the future.

www.becky-ford.com
www.10collective.com

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