ABOUT THE DESIGNER:
Pantong Pan is a Chinese fashion designer based in London. She started to learn fine arts at 6 years old and have studied in Lu Xun Fine Art Institute high school for 3 years in Shenyang. After moving to Shanghai, she majored in fashion design in Donghua University for 4 years and meanwhiile won a lot of awards of fashion compatetions such as the first place in Cherry Cup New Fashion Designers Award Final Evaluation and “Future Star” Fashion Design Contest respectively. Then she came to london and finished her Master degree of Fashion design and technology womenswear this year at London College of Fashion.
ABOUT THE COLLECTION:
The first impression that things have on people depend on the perspectives from which people look at them. Different perspectives can be conveyed in the various visions and psychologies of the observer. This is why a familiar object can promote a different, even a strange feeling by looking at it from a particular perspective. The can happen with garments too, different ways of looking can convey a different aesthetic and visual enjoyment. Therefore, a fragmented aesthetic tends to surprise people. In order to capture an instant aesthetic reaction，the camera came into being. It became the second pair of eyes, recording the moment when an aesthetic stagnates. But we know, this feeling is not merely stagnant. People tried to catch the trajectory of an aesthetic and record the details of life, causing the film to come about as a dramatically developed camera.
“The nature of the film is from that of photography, because their artistic appeal from the same source: the real revealing.” German Kracauer said, “The film by its nature, is an extension of photography”.
The camera was put in different positions, at different distances, angles for shooting. Through a variety of shots, made with various methods of connection, these combinations of fragments produced an amazing effect: Montage was born. With the dramatic development of our society, Montage Thought continues to be applied to many other fields of art apart from film, a source of inspiration for artists and art practices.
Fashion, is full of fragmented aesthetics. Every piece is an important part of the whole garment, moreover the details of each piece can be regarded as separate pieces. The permutations and combinations of these pieces, as fragments, have the effect on the overall design, leading to the final decision as to the success of the design.
The common factor for clothing and movies, is to convey visual enjoyablity to people, so the aesthetics of the image is very important.
At this point, the designer was trying to find a new design methodology to creative 2D pattern cutting and 3D drapping by transfering the montage technique in filming to fashion language. The aim of the project is to find a balance among the combinations of colors, rich texture of fabrication and skillful pattern cutting.
Millinery: Jane Taylor
Make Up: Joanne Liu
Photographer: Raymond Tan
Designer: Pantong Pan